The Hue and You

Color is a Spectrum

"Hey Farmer Bailey! Why don't my flowers look like the catalog photo?"

When it comes to farming, almost nothing is a 100% lock–except for bugs and weather. If your flowers don't exactly match the catalog photo–but are true to type–there are a few reasons this can happen.

Some crops naturally vary in shape or color depending on their environment. Some crops respond strongly to differences in light intensity, temperature, stage of harvest, day length, soil fertility, and pH. These factors may affect height, color, petal count, and petal texture, to name a few.

Scroll down for a comparison of Rudbeckia hirta Sahara, a multi-colored plant that shows the color, height, and shade range of a single variety.

Color and Form Variations in Rudbeckia hirta Sahara

We use a combination of our own photos, customer photos, photos provided by the breeder, and third-party stock photos. Sometimes the photo provided by the breeder or seed company is edited to accentuate certain qualities. While we are pretty good at spotting such situations, we have not personally grown every item in our catalog, and compared it with the marketing materials of each supplier.

Technology (monitor settings) and environment (ambient lighting) can influence the way we see color on a screen. Our photos are non-contractual examples of how our products might appear when they bloom.

While we make every effort to provide accurate photos of each product, we cannot guarantee that your blooms will be exact visual matches to the photos on our website every time. We will not issue refunds for any product determined to be correctly labeled, even if it varies slightly from the photo on our website.

We guarantee that our products are true to type. If it is obvious that a mixup occurred at some point in the supply chain we will work with you to resolve this situation. Thankfully such occurrences happen rarely, but humans are involved in every step of the growing process and mixups do happen. We want to hear about it: email our customer service team at info@farmerbailey.com if your crop does not match what you ordered.

We acknowledge that some of the photos on our website need updating. While we do photo shoots as often as possible, we always welcome your photo submissions.

If you see a real dud on our site and you want to share with the growing community what a certain crop can actually look like, please submit it here! You will be credited with your farm name on the product page, and tagged on Instagram if it is shared on social media. We are always happy to share real-world information to improve our collective knowledge base.

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